This programme has one of the longest-standing credibility and one of the highest viewerships in Croatia, with a strong public-service profile. It is one of the most influential morning programmes in Croatia, regularly covering topics of national importance, including sustainability, tourism, environment, and public policy.
This guest appearance at the TV’s prime time represents:
- High-level national visibility for the conference, the HUMANITA project, and its key messages
- Direct outreach to the general public, policy-makers, decision-makers, and stakeholders
- Strong public awareness, policy dialogue, and spillover beyond expert circles
- Significant added value in terms of communication impact, well beyond standard media coverage.
As a strategic, high-impact communication opportunity at the national level, this positioned the HUMANITA Summit and the HUMANITA project as a nationally relevant reference point in discussions on sustainable tourism, human–nature interactions, and policy implementation.
On behalf of the HUMANITA project, the guest representatives were:
- Mr. Igor Kreitmeyer, Director of the Directorate for Nature Protection, Ministry of Environmental Protection and Green Transition of the Republic of Croatia
- Urosh Grabner, project partner, The Karawanken-Karavanke UNESCO Global Geopark.
The discussion highlighted the project’s key objectives and results, with a particular focus on sustainable tourism management in protected areas and improving human–nature relationships.
This media feature further underlined the importance of sustainable tourism and the need for practical, actionable solutions.
🎥 Watch the interview: https://www.youtube.com/watch?v=nr8bMBUpc_U