As part of the Capacity2Transform project, a series of online workshops took place in April 2025 to support early-stage entrepreneurs in refining their business ideas. Over three interactive sessions held on 11, 15, and 23 April, participants worked in small teams to define their development stage, type of innovation, and target customer.
Using the Triple Business Model Canvas, the teams created and challenged their business models with the help of structured tools such as startup development phases, Doblin’s innovation types, persona building, and customer journey mapping.
The workshops offered a practical environment for entrepreneurs to validate their ideas, explore innovation opportunities, and strengthen their understanding of customer needs. By combining proven methodologies with peer exchange, the events helped participants move one step closer to building resilient and sustainable businesses within the green and digital transition.