Sustainable Tourism in action: Green Certification, Funding & Communication Strategies

In Person
Location: Italy
Date: 05.11.2024
A key event was held on 5 November to explore opportunities and strategies for promoting more sustainable tourism. Industry experts discussed various aspects including the importance of green certification for tourism businesses, available funding opportunities and best practices for implementing sustainable strategies.

Aimed at tourism operators, local authorities and anyone interested in improving the sustainability of their practices, the event highlighted the benefits of GSTC (Global Sustainable Tourism Council) certification. These include improved credibility, access to funding and enhanced market reputation.

The programme also included presentations on support initiatives and networking opportunities, particularly valuable for SMEs embarking on a sustainability journey. The event provided a unique platform to learn, share ideas and move towards a greener, more responsible future for tourism.