From theory to practice: Place branding in action

From theory to practice: Place branding in action

  As part of the Brand4Talents meeting in Derecske, we also had the opportunity to hear a highly insightful presentation from János Aranyász, a practitioner with extensive hands-on experience in place branding. In his presentation, he shared how place branding...
If you think this is just a badge… you’re mistaken

If you think this is just a badge… you’re mistaken

  What you see here is more than a conference pass. This pass is made from plantable seed paper, with wildflower seeds embedded in it. Instead of throwing it away after the meeting, you can take it home, plant it, and watch something new grow. Just like the ideas...
Inspiration from local success stories

Inspiration from local success stories

  As part of the Brand4Talents Kick-off Meeting, the partnership took part in an inspiring study tour, where we explored how smaller towns can successfully attract and retain talents. Two outstanding local professionals shared their experiences and insights with...